About Us

Square 1 Boutique was created with one simple mission — to help women feel confident, beautiful, and completely themselves, no matter the season of life they’re in.

What started as a small dream has grown into a faith-centered, family-owned boutique rooted in the heart of our community in Brent, Alabama. Square 1 isn’t just a place to shop — it’s a place where friendships are formed, confidence is restored, and every woman is celebrated.

We believe getting dressed should feel fun, effortless, and empowering. That’s why we carefully hand-select each piece — from everyday basics and elevated denim to game-day favorites, statement accessories, gifts, and home essentials — making sure everything we carry is both wearable and confidence-boosting.

But what truly makes Square 1 special is the love behind everything we do. 

We are deeply passionate about supporting small businesses, serving our local community, and creating a space that feels warm, welcoming, and encouraging. Whether you’re stopping in for an outfit, a gift, or one of our in-store events, our prayer is that you leave feeling seen, loved, and uplifted.

At Square 1, you’re never “just a customer.”

You’re family.

Thank you for being part of our story — we’re so honored you’re here. 🤍

 

Our Mission

Our mission is to build a place of belonging — where women are celebrated, friendships are formed, and confidence is restored through faith, fashion, and genuine care.


Meeting The Owners

Family-Owned & Faith-Rooted

Square 1 Boutique is proudly run by sister-in-laws Kimberlee & Marena, with the love and support of their mom/mother-in-law, Sonya. What started as a family dream has grown into a space built on faith, fashion, and community—where every customer feels like part of the family. 

 

Meet Kimberlee, Co-Owner

Bright, dedicated, and full of heart, Kimberlee is the other half of Square 1 Boutique. A Christian wife and new mama to her sweet baby girl, she pours her faith and love for family into every part of the boutique. With the support of her hardworking husband, she balances motherhood and business with grace.

At the boutique, Kimberlee is the heartbeat of the day-to-day—running the store, connecting with customers, and traveling to market to hand-pick the prettiest new arrivals. Her personal style is fun and approachable, often mixing trendy finds with comfortable staples to create looks that feel both stylish and effortless. 

 

Meet Marena, Co-Owner

Timeless and classic, Marena is one of the proud co-owners of Square 1 Boutique. A Christian wife and mama to three sweet boys, she balances faith, family, and business with grace. She loves Jesus, coffee, and the joy of working alongside her sister-in-law to make the boutique thrive.

Marena’s personal style reflects her love for a capsule wardrobe—minimalist yet chic. She gravitates toward neutral tones, classic cuts, and evergreen silhouettes that never go out of style. Think tailored trousers, crisp button-ups, structured blazers, and simple dresses that transition seamlessly across seasons. Her eye for timeless fashion helps bring a sense of elegance and sophistication to Square 1 Boutique.


Meet Our Dream Team

We couldn’t do what we do without these amazing ladies! Each one brings her own sparkle + style to the boutique, and we’re so excited for you to get to know them better.

Meet Sonya

Every boutique has someone special behind the scenes — and for us, that person is Sonya. As both a mom and mother-in-law to our owners, Sonya is the heart that helps keep everything running smoothly. A Christian woman with a heart of gold, she is always ready to lend a hand and go the extra mile to make sure everything is done with care and excellence.

Whether she’s helping in the boutique, handling behind-the-scenes tasks, or lovingly caring for her grandkids so the owners can work, Sonya is truly a blessing to our team and our family.

Her unwavering support, kindness, and willingness to step in wherever she’s needed make her an irreplaceable part of Square 1 Boutique.

Meet Laycee

The queen of customer service. Laycee’s leadership + organization keep our boutique running smoothly while making every shopper feel right at home. 

Meet Olivia

Effortlessly laid-back + stylish. She’s often in front of the camera showing off our newest arrivals—making it all look easy. 

Meet Madison

Bright, girly, and full of fun! Madison loves market trips + creating content to show off all the new arrivals. 

Meet Kamryn

She is the creative force behind much of Square 1’s content and marketing, bringing fresh ideas and beautiful storytelling to everything we share.

Meet Kenlsey

Chic & approachable style. She mixes classics with trends to help you feel confident + stylish every day! Always inspired, always on-trend.

Meet Abby

Our boutique bestie + the creative owner of Studio A. She revamps our décor + tags along to market to help us find all the prettiest new pieces!


Faith. Family. Community.

That’s Square 1 Boutique — and that’s the heart behind everything we do.